I thought it would appropriate to research and gain a wider range of knowledge on inter-textual references that are currently used during music videos. It is very impotant I include these references as part of the representations I will promote during my music video.
The whole concept of presenting the music video as a film trailer is very effective - the directors even use a traditional bold company directors title which both confuses and intrigues the audience. Even this introductory establishing shot creates an inter-textual reference to the traditional 70's bold and vivid era.
Themes
- American iconography.
- Use of chains and barbed wire fencing - prison related imagery.
- Women are seen as means for sex and nothing more.
Predominant Inter-textual References
- Thelma and Louise 1991 - dominant women
- LADY GAGA hair bright yellow (comic book hero) and blue eye shadow - film captain america reference
- Betty Page - 1950's pin up risque model
- Pink Flamingos - DIVINE represents subculture
- Pierre & Gilles - Costumes and make up worn by Lady Gaga
- 'Faster, pussycat kill! kill!' - films to see women fighting each other in risque clothes (like prison scene)
- Famous Pop Art - frame of Beyonce looking at camera
- Wonder-woman and Captain America - all about american heros and culture
- Rotating skull and crossbones like video game - poison scene
- Contemporary design - A continuous promotion of the fashion designer Alexander McQueen has been used throughout the music video. This is very iconic of Lady Gaga's style as she is famous for her alternate and individual fashion sense.
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